maghanap ng salita, tulad ng kappa:
A reference to the level of "cheesy" or "lameness" of a statement or situation
If you see a woman walking down the street with a tiny, shaky dog in an over sized purse, you might say "That's Kraft" to the friend sitting next to you.

Can be used for any other "cheesy" situation
ayon kay PapaPJoeMama ika-19 ng Enero, 2011