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An assinine marketing strategy used by Fox around 2000-2001 in which they tried to simultaneously hype their shows and coin a new catch phrase.
The commercial gleefully announced that Fox was "da boom" and featured Bender, from Futurama, dancing.
ayon kay the letter d ika-20 ng Enero, 2008

really cool, really good, fantastic, great, unbelievable, awsome...
-who's your favorite soccer player?
-Lionel Messi. he's daboom!!
ayon kay meggieissweet ika-09 ng Setyembre, 2008